Every successful project needs to explain why a customer should choose your product or service over another.
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5 common mistakes we see when creating value propositions:
Solving low-value problems
Acting on limited customer understanding or at worst, making up customer needs
Using buzzwords or other insider jargon
Describing unclearly how you will help to deliver value
Omitting validation from paying customers
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Learn how to develop and supercharge your value proposition
The Value Proposition Poster Workshop helps people bring a value proposition to life by combining the best design thinking methods to unlock the power of the Value Proposition Canvas.
In this 2-hour interactive session you will learn to:
Explain how a specific concept help customer get a job done by reducing their pains and increasing their gains
Pinpoint and describe precisely how value will be created for a customer
Show how the customer will experience the new idea
Clarify any assumptions on which the concept is based
Gather constructive feedback from others
By the end of the session, you will have a powerful way to share an idea, gather feedback and rally support for its development.
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What do people say about this workshop?
"Learned how to work effectively on any idea and get feedback"
"Supportive and experienced presenters"
"An easy way to help others understand an idea"
"A fun, interactive way to formalise our idea"
"Hands on opportunity to present, which can help find areas that need improvement"
"The templates are an incredibly useful to guide thinking"
"Nicely organised and presented content"
"A step-by-step approach to help design a clear and concise message"
"Help on how to pitch and sell technology effectively"
"Help on how to draft a high level and clear message to an audience not familiar with the topic"
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Value Proposition Poster Workshop
The workshop will take place in Zoom and dedicated workspaces in either Miro or MURAL.
Choose to work on your own live projects and get instant feedback on your Value Proposition from other participants, or choose a practice scenario to use.
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Get everything you need to develop product and service concepts again and again:
📄 Templates for Miro and MURAL
💻 4 intuitive video lessons
🧭 4 self-guided activities
🧐 4 worked examples
🎤 Tailored instruction
♾️ Lifetime access
📛 Badge to add to LinkedIn profile
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Workshop Dates & Times
Every Tuesday and Thursday
AMERICAS • 08:00-10:00 EST/GMT-5
EUROPE • 14:00-16:00 CET/GMT+1
INDIA • 18:30-20:30 IST/GMT +5.30